March 2009
7 posts
Mobile Giving Foundation on BlogTalkRadio
Christian Zimmern of the Mobile Giving Foundation and Suzy Twohig of Share our Strength are going to be interviewed today on BlogTalkRadio about mobile donations via premium SMS. Listen in today, March 30th at 4pmEDT.
Lessons and Tips for Fundraising with SMS
This is a nice blog post on the Connected Thinking Blog recounting a presentation by Mark Miller, Director, Philanthropic Marketing & Communications at Children’s National Medical Center and Jim Manis, Chairman of Mobile Giving Foundation.
They ran a program with the Washington Nationals baseball team to raise money for Washington Nationals Diabetes Care Complex.
The article describes...
Mobile Donations PSA Contest!
Keep a Child Alive and STA Travel are sponsoring a contest to create a public service announcement advertising their mobile giving program.
Students submit a 60 second PSA video urging people to “text ALIVE to 90999.” The winner gets a trip to Africa to work with Keep a Child Alive on the ground for one week in January 2010!
Full contest rules available here.
Mobile Donations in the NonProfit Times
The NonProfit Times is running an article about mobile donations. It discusses the recent success of Teleton (which we’ve covered before), but also spends a lot of time talking about how mobile giving is really part of a much larger mobile strategy, which in turn is part of a larger communication strategy for an organization.
The article also points out that the value of mobile donations...
Teleton MexAmerica Raises Largest One Day Amount...
Fundación Teletón MexAmerica used mobile giving in their annual telethon last year on December 3rd. This was the first time premium SMS donations were used in a telethon. Mobile Accord just released a press release revealing that the Teleton raised $76,160 in mobile donations — the largest amount ever given using SMS!
According to Adriana Rangel, the International Program Coordinator for...
The Effect of Text Messaging on Online Fundraising
The Humane Society of the United States and the Watershed Company recently published a fantastic study about the effectiveness of text messaging on online fundraising.
HSUS sent an end-of-year text message to two-thirds of their mobile subscriber list urging them to donate. The remaining third did not receive any mobile messages.
The next day, they sent out their year-end last chance email...
Mobile Fundraising Overview on MobileActive.org
Katrin Verclas posted an excellent and very in-depth article all about the current state of mobile giving on the Mobile Active blog. Anyone interested in mobile fundraising should absolutely read the entire post, as she explains things clearly and includes some great use-cases and examples.
The article first discusses premium SMS (e.g. text GIVE to a short code), which has been the focus of...